Interview with William Ammerman, Author of “The Invisible Brand: Marketing In The Age of Automation, Big Data, And Machine Learning”

By William Ammerman | July 18, 2019 |

Daniel Goh of Young Upstarts interviews William Ammerman about his new book, The Invisible Brand: Marketing In The Age of Automation, Big Data, And Machine Learning (McGraw-Hill, 2019). Read the interview here.

Learn more about William Ammerman here.

Posted in Uncategorized and tagged #AI, #artificial intelligence, #automation, #Big Data, #Daniel Goh, #digital advertising, #invisible brand, #machine learning, #marketing, #natural language processing, #personalization, #psychotechnology, #science of persuasion, #William Ammerman, #Young Upstarts

William Ammerman

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