January 2020 - William Ammerman

Voice-Enabled Path to Purchase

By William Ammerman | January 23, 2020 |

Jim Blasingame, host of the Small Business Advocate, interviews William Ammerman about the voice-enabled path to purchase to learn how small business owners can prepare for voice-based search and voice commerce. Listen to the podcast here. Learn more about William Ammerman here.

Marketing & Sales Book of the Year

By William Ammerman | January 17, 2020 |

The Invisible Brand, by William Ammerman, was recognized as the Marketing & Sales Book of the Year at the 2019 Porchlight Business Book Awards in New York City. The evening included authors, editors, and publishers from across the publishing industry to recognize the top books from eight business categories. Read the article here.

As Quoted in Forbes

By William Ammerman | January 6, 2020 |

William Ammerman, award-winning author of The Invisible Brand, was quoted in Forbes as part of the Brandvoice series by Acoustic. “The illusion in the marketplace is that the tools do it for you,” says Ammerman. “The reality is, it requires a marketer to mastermind and coordinate all these activities.” Read the full article here. Learn…