Archive for November 2019
2019 Porchlight Business Book Awards Longlist
The Invisible Brand has been honored with inclusion on the 2019 Porchlight Business Book Awards Longlist. That list includes 40 books from 2019 in a total of eight categories (5 books per category). The list will be narrowed to a shortlist on December 19th and the winner will be announced in January 2020. Read the…
Read More10 Ways to Get Ahead in Voice Search
Dom Nicastro, writing for CMS Wire, interviews William Ammerman about the impact of natural language processing on marketing, and reveals 10 tactics for getting ahead in voice search. Read the article here. Learn more about William Ammerman here.
Read MoreTop 10 AI Influencers
Tim Anderson, a consultant at PR 20/20, breaks down the top 10 AI social media influencers you need to know. William Ammerman makes the list at #4. “AI is transforming how brands buy and place digital ads. William has spoken about the AI systems that exist today that can automatically buy and test ads, write…
Read MoreAlgorithms in your Marketing Strategy
Jim Blasingame, host of The Small Business Advocate, interviews William Ammerman, award-winning author of The Invisible Brand: Marketing in the Age of Automation, Big Data, and Machine Learning (McGraw-Hill, 2019). Find interviews with Small Business experts on the Small Business Advocate show Listen to Part 1 Find interviews with Small Business experts on the Small…
Read MoreNonfiction Book Awards Winner
William Ammerman’s book, The Invisible Brand: Marketing in the Age of Automation, Big Data, and Machine Learning (McGraw-Hill, 2019) was honored with a gold medal in the marketing category of the Nonfiction Book Awards by the Nonfiction Authors Association. Read the award here. Learn more about William Ammerman here.
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