Posts Tagged ‘#Larry Rifkin’
America Trends interview with William Ammerman
Larry Rifkin, host of America Trends, interviews William Ammerman about his new book, The Invisible Brand: Marketing in the Age of Automation, Big Data, and Machine Learning (McGraw-Hill, 2019). “When broadcasting and mass circulation newspapers were king, we all received the same news, advertising and messages. Since the earliest days of digital technology, we, the…
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