Kathryn Zox interviews William Ammerman

Kathryn Zox of The Kathryn ZOX Show on Voice of America interviews William Ammerman about his new book, The Invisible Brand: Marketing in the Age of Automation, Big Data, and Machine Learning (McGraw-Hill, 2019).  The episode originally aired on Voice of America on July 3rd and is available as a podcast titled The Power of…

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